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Perplexity AI Pricing: subscriptions, features, and enterprise options.

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Perplexity AI structures its pricing around a Free tier, a Pro subscription, and Enterprise deployments, ensuring that both casual users and professional organizations can access its AI-driven search and reasoning features. In 2025, the company has clarified allowances, token limits, and premium access options across mobile apps, web, and API integrations. The result is a tiered model that balances consumer accessibility with enterprise-scale governance and throughput.

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How the Free tier works.

The Free plan provides access to Perplexity’s default model, which is usually set to a cost-optimized reasoning engine with real-time search enabled. Free users can:

  • Ask daily queries with a soft cap, which resets periodically.

  • Access core conversational search, with answers grounded in live sources.

  • Use the app across web, iOS, and Android without subscription fees.

However, the Free plan comes with restrictions:

  • Daily usage caps can limit extended research sessions.

  • Pro-only features such as access to GPT-4-level reasoning models or extended context windows are unavailable.

  • File uploads, advanced follow-ups, and workspace features are disabled.

The Free tier is designed to showcase Perplexity’s search-first interface, offering light research capabilities without cost.

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The Pro subscription for individuals.

Perplexity’s Pro plan costs $20 per month or $200 per year. Subscribing to Pro unlocks:

  • Premium models such as GPT-4-level reasoning or Claude Opus equivalents, depending on query type.

  • Expanded context windows, allowing longer and more detailed prompts.

  • File upload support, enabling users to ask questions about PDFs and documents.

  • Unlimited Pro searches per day, avoiding the daily cap of the Free tier.

  • Customization options such as model selection per query.

Subscribers also benefit from priority access during high-traffic periods, ensuring consistent response times. For individuals who use AI as a research assistant or workflow tool, Pro ensures far greater depth and reliability.

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Enterprise deployments and governance features.

Perplexity offers Enterprise contracts for organizations that require advanced features, centralized billing, and governance. Enterprise benefits typically include:

  • SSO (single sign-on) for identity management.

  • Dedicated workspaces for teams with shared query history.

  • Higher rate limits for large-scale use.

  • API access with usage-based billing, enabling integration with custom workflows.

  • Compliance features, such as audit logging and data residency options.

Enterprise pricing is custom-quoted, based on team size, volume, and data handling requirements. These contracts are tailored to organizations that need AI-assisted research across regulated or high-volume environments.

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Table of Perplexity AI pricing options.

Plan

Price

Features

Limits

Free

$0

Conversational search, real-time web answers, daily query allowance

Daily cap; no file uploads; default model only

Pro

$20/month or $200/year

Premium models, extended context, unlimited Pro searches, file uploads, priority access

No strict cap, but fair-use policy applies

Enterprise

Custom

SSO, team workspaces, API access, governance controls, compliance options

Based on contract; scalable quotas

This table summarizes Perplexity’s pricing tiers, highlighting how features expand with paid subscriptions.

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Practical recommendations for individuals and teams.

For casual users, the Free tier is sufficient for occasional searches, fact-checking, or answering day-to-day questions. For professionals or students conducting frequent research, the Pro plan offers the strongest balance of price and features, particularly with premium model access and file uploads.

Organizations should consider Enterprise contracts when multiple employees rely on Perplexity for workflow-critical research. API access is best suited for automated research pipelines, where Perplexity’s grounding and real-time web results can be embedded into internal dashboards.

Perplexity AI’s pricing reflects a clear segmentation: Free for light and casual use, Pro for committed individual researchers, and Enterprise for organizations needing scale, compliance, and integration with existing IT systems.

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