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What to scrutinize when evaluating Financials



Revenue and Sales Growth

Examine the company's turnover results and growth over multiple periods: look for consistent and sustainable growth trends, as well as the factors driving this growth!

+ Assess the company's ability to generate revenue and expand its customer base


Profitability and Margins

Analyze the company's profitability ratios, such as gross profit margin, operating profit margin and net profit margin


→ Evaluate the trends over time and compare them to industry benchmarks

+ Assess the company's ability to generate profits and its efficiency in managing costs


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Cash Flow

Evaluate the company's cash flow from operations, investing activities and financing activities: examine the relative statement in order to assess the company's ability to generate cash, manage working capital, and fund its operations and investments

+ Pay attention to cash flow patterns and any significant changes or discrepancies


Financial Ratios

Calculate and analyze key financial ratios such as liquidity ratios (e.g., current ratio, quick ratio), solvency ratios (e.g., debt-to-equity ratio, interest coverage ratio), and efficiency ratios (e.g., inventory turnover, receivables turnover)

→ These ratios provide insights into the company’s liquidity, financial stability and operational efficiency


Debt and Leverage

Evaluate the company’s debt levels and its ability to manage debt: scrutinize the company’s debt-to-equity ratio, interest coverage ratio and debt repayment schedules → Excessive debt and high interest payments can pose financial risks and affect the company’s long-term viability

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