Why users choose Grok and how many actually use it: data, motivations, and updated numbers for 2025

Grok wins users thanks to a unique style, real-time information, and unfiltered directness

Unlike many other artificial intelligence chatbots, Grok has managed in a very short time to capture the attention—and in some cases the affection—of a highly diverse global audience. The first reason is undoubtedly its irreverent, direct, and often ironic tone, a choice that has created a digital assistant capable of not only eliciting a smile but also offering sharp insights on current issues. Many users report that the experience with Grok is not just about receiving answers: there is the pleasure of a conversation where wit, biting criticism, or intelligent provocation are all part of the package. The connection to the universe of "The Hitchhiker’s Guide to the Galaxy," explicitly referenced since the launch, has allowed Grok to stand out from other tools often perceived as too neutral or “filtered.”

However, appreciation for Grok does not stop at its character: its direct integration with X (formerly Twitter) allows it to provide answers based on data that is truly up to the minute, a feature that proves irreplaceable for those seeking real-time news, fact-checks, trending topics, breaking updates, and even a “grassroots” view on hot-button issues. Compared to its rivals, Grok can tap into a continuous flow of fresh and often unfiltered content, which makes a real difference, especially for those who live and work in the information world.

The ability to generate code, game prototypes, scripts, or small projects in just a few seconds—without formality—is also highly appreciated by the tech community and developers: those who work or experiment with programming find in Grok a fast and practical partner, always ready to suggest solutions and test them directly. Lastly, a policy of less rigid filters on topics and questions allows many to find answers that are blocked elsewhere, creating a further sense of freedom and openness.

How many use Grok? The most updated data on real users

The numbers reveal a phenomenon that is constantly expanding yet already very solid, having carved out a substantial niche within the global chatbot landscape. According to the most updated sources available between April and July 2025, Grok today boasts:

• Between 35 and 39 million monthly active users (MAU) across the web, X, and dedicated apps

• About 6.7 million daily active users (DAU), a figure representing a highly loyal core

• Over 140 million monthly visits to grok.com alone, with a total unique visitor base estimated at nearly 180 million in May 2025

• Growth is especially concentrated among young people (55% of users are aged 18–34) and in markets such as India, the United States, Vietnam, and South Korea

Another significant figure is the rapidity with which Grok responds—on average less than 70 milliseconds—and the widespread perception among users that every update brings new features, improved filters, and increasingly rich modes of interaction. The possibility of accessing many functions for free (10 requests every two hours for anyone with an X account) and the ease of integration into websites and SaaS services via dedicated snippets have further broadened the user base.

The reasons for its success among data, user feedback, and global trends

The combination of characteristics that make Grok a different experience from the other chatbots available today is at the heart of its growing success. Many users point out that the element that strikes them the most is the model’s ability to provide real-time, updated answers, thanks to direct integration with the X platform, a function that proves crucial in all cases where one seeks fresh information, tied to current events or evolving situations. Added to this is a communicative style that is truly one of a kind: ironic, at times provocative, and always able to break the monotony typical of traditional virtual assistants. In a landscape where many models tend to provide filtered, cautious, or overly neutral answers, Grok stands out for its frankness and for a greater tolerance toward potentially controversial questions, which part of the public experiences as a form of expressive freedom. Another key factor is its effectiveness in generating code: those who work in tech or enjoy programming find in Grok an agile tool, able to assist in writing scripts, creating mini-games, or building logical flows in record time. The user experience is also perceived as constantly evolving, thanks to a continuous pace of updates that keeps the community’s attention high. In summary, what makes Grok appealing to millions of users is a rare balance between accessibility, speed, strong personality, and practical usefulness.

A growth scenario still far from ChatGPT’s numbers, but with a clear trajectory

Even though Grok’s user base is still far from the gigantic numbers of ChatGPT—which continues to dominate the global scene—the growth model of Grok is solid, consistent, and sustained by a very active community. The specialization in information, code, and speed, combined with an unmistakable personality, allows Grok to gain new users each month in key areas, while the possibility of integrating the chatbot into other digital environments promises to further expand its impact during 2025.

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